Trialogue on Facebook pages of grocery stores: Customer engagement or customer enragement?

Jones, BT and Peeroo, S and Samy, M (2018) Trialogue on Facebook pages of grocery stores: Customer engagement or customer enragement? Journal of Marketing Communications. ISSN 1352-7266 DOI: https://doi.org/10.1080/13527266.2018.1482559

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