Items where Author is "Horbel, C"

Woratschek, H and Popp, B and Horbel, C (2017) Merkmalsorientierte Ansätze der Qualitätsmessung. In: Handbuch Dienstleistungsmanagement. Vahlen Franz Gmbh, München, pp. 1197-1217. ISBN 978-3-8006-5242-6, 3800652420

Horbel, C and Woratschek, H and Popp, B (2017) Wertkette, Wertshop und Wertnetzwerk. In: Handbuch Dienstleistungsmanagement. Vahlen, München, pp. 64-78. ISBN 978-3-8006-5242-6

Popp, B and Horbel, C and Woratschek, H (2017) Wertkette, Wertshop und Wertnetzwerk. In: Handbuch Dienstleistungsmanagement. Vahlen Franz Gmbh, München, pp. 507-517. ISBN 978-3-8006-5242-6, 3800652420

Horbel, C and Popp, B and Woratschek, H and Wilson, B (2016) How context shapes value co-creation: Spectator experience of sport events. Service Industries Journal, 36 (11-12). pp. 510-531. ISSN 1743-9507 DOI: https://doi.org/10.1080/02642069.2016.1255730

Popp, B and Wilson, B and Horbel, C and Woratschek, H (2016) Relationship building through Facebook brand pages: the multifaceted roles of identification, satisfaction, and perceived relationship investment. Journal of Strategic Marketing, 24 (3-4). pp. 278-294. ISSN 0965-254X DOI: https://doi.org/10.1080/0965254X.2015.1095226

Woratschek, H and Horbel, C and Popp, B (2014) Value co-creation in sport management. European Sport Management Quarterly, 14 (1). 1 - 5. ISSN 1618-4742 DOI: https://doi.org/10.1080/16184742.2013.866302

Woratschek, H and Horbel, C and Popp, B (2014) The sport value framework - a new fundamental logic for analyses in sport management. European Sport Management Quarterly, 14 (1). 6 - 24. ISSN 1618-4742 DOI: https://doi.org/10.1080/16184742.2013.865776