Environmental pressures and performance: An analysis of the roles of environmental innovation strategy and marketing capability

Yu, W and Ramakrishnan, R and Nath, P (2016) Environmental pressures and performance: An analysis of the roles of environmental innovation strategy and marketing capability. Technological Forecasting and Social Change, 117. pp. 160-169. ISSN 0040-1625 DOI: https://doi.org/10.1016/j.techfore.2016.12.005

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