Fishy freshers! …or marketing gives you scales?? How attending Antony Brewerton’s marketing roadshow prompted a fish theme for the Leeds Met Library in 2006

The Leeds Met Library’s publicity group was given the opportunity to do something different for induction this year when the university held a two week freshers’ festival. Stalls in the Leeds Met Life event taking place across the two main campuses were asked to be fun and interactive rather than just hand out leaflets.