Sorry, Your Order Has a Substitution : The Effects of Substitution Policy in Online Grocery Retailing

Hoang, D and Breugelmans, E (2020) "Sorry, Your Order Has a Substitution : The Effects of Substitution Policy in Online Grocery Retailing." In: Martinez-Lopez, F and Gázquez-Abad, JC and Breugelmans, E, (eds.) Advances in National Brand and Private Label Marketing. NB&PL 2020. Springer Proceedings in Business and Economics . Springer, pp. 145-155. ISBN 978-3-030-47763-9 DOI: https://doi.org/10.1007/978-3-030-47764-6_18

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