Items where Author is "Shaw, A"

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Number of items: 7.


Shaw, A (2020) Netnography and a summative content analysis approach to market research. Journal of Emerging Trends in Marketing and Management, 1 (1). pp. 12-22. ISSN 2537-5865

Shaw, A (2018) Using the Social Return on Investment Framework to Evaluate Behavior Changes of Individuals Living With Learning Difficulties. Social Marketing Quarterly, 24 (4). pp. 281-298. ISSN 1524-5004 DOI:

Woods, DR and Delves, SK and Britland, SE and Shaw, A and Brown, PE and Bentley, C and Hornby, S and Burnett, A and Lanham-New, SA and Fallowfield, JL (2015) Nutritional status and the gonadotrophic response to a polar expedition. Appl Physiol Nutr Metab, 40 (3). pp. 292-297. ISSN 1715-5320 DOI:

Shaw, A (2011) Market segmentation and the impact of online media. Journal of Medical Marketing, 11 (3). pp. 254-262. ISSN 1745-7904 DOI:

Conference or Workshop Item

Shaw, A (2018) An evaluation of the SROI process in social marketing. In: European Social Marketing Conference, 05 September 2018 - 07 September 2018, Antwerp, Belgium.

Shaw, A (2017) Adapting Bronfenbrenner’s Bio-ecology Theory to Enhance Social Marketing. In: World Social Marketing Conference, 15 May 2017 - 18 May 2017, Washington DC. (Unpublished)

Shaw, A (2016) How to sell your B2C offering globally via e-commerce. In: UNSPECIFIED, Leeds, UK. (Unpublished)

This list was generated on Tue Sep 22 05:22:05 2020 BST.